Google Engagement Platforms

Working with Google, my team took on the exciting challenge of creating the brand identity for two new major platforms: Unified Engagement Platform and Merchant Engagement Platform.

Our work included not only the primary branding and logo marks but also the unique visual identities for four critical sub-brands: Activity & Experimentation, Notifications, Recommendations, and Reporting.

The project was met with tremendous success, receiving excellent feedback from the client and proving the power of a strong, cohesive brand strategy.